[Blueboard] You are warmly invited! The Story of Abaca, Oct. 16, 4 pm, Ateneo Professional Schools

m baytion alunsina2005 at gmail.com
Wed Oct 14 12:32:48 PHT 2009

To celebrate the International Year of Natural Fibers this year, THE STORY
OF ABACA <http://ateneopress.org/detail_allbooks.asp?ID=294> by Elizabeth
Potter Sievert will be launched by the Fiber Industry Development Authority
(FIDA) and the Ateneo de Manila University Press on Friday, October 16,
2009, from 4pm, at the Ateneo Professional Schools, 4F Lobby, Rockwell
Center, Makati City.

At the launch, chemist and educator Sievert will present highlights of her
meticulous research on abaca, while commentaries will be given by secretary
of Agriculture Atty. Arthur Yap, FIDA administrator Ms. Cecilia Gloria
Soriano, biotech expert Dr. Benigno Peczon, and industry representative Mr.
Alexander Tan. A selection of Bikolano and Waray folksongs will be rendered
by Prof. Michael Coroza.

THE STORY OF ABACA <http://ateneopress.org/detail_allbooks.asp?ID=294> takes
readers to old ropewalks of London and Salem, to mills of modern pulpers and
papermakers, to abaca farms and research laboratories in the country.

Often called manila hemp, abaca is indigenous to the Philippines. It has
unique properties that have allowed it to be used as clothing material of
precolonial communities, heavy-duty ropes in galleon ships, paper products
like envelopes, fine stationery, banknotes, and teabags, casings for
sausages, as well as in car components to replace the costlier fiberglass.
As papermaker and inventor Fay Osborne has said more than half a century
ago, "There is no substitute for manila hemp."

<http://ateneopress.org/detail_allbooks.asp?ID=294>at the Ateneo Press
bookshop. The book will soon be available in other good
bookstores, but copies may now be reserved by calling 4265984, or e-mailing
unipress at admu.edu.ph.

Thank you and hope to see you!

Events in October: Frankfurt Book Fair, Oct. 14 to 18. Launch of THE STORY
OF ABACA by Elizabeth Potter Sievert, Friday, Oct. 16, 4 pm, Ateneo
Professional Schools 4F Lobby, Rockwell Center, Makati City. Booksigning and
readings from THE HIGHEST HIDING PLACE by Larry Ypil, Friday, Oct. 23, 6 pm,
FullyBooked, Ayala Center, Cebu.

Ateneo de Manila University Press
Bellarmine Hall, AdMU Campus
Katipunan Ave., Loyola Heights
Tel 02-4265984; 4266001 ext 4613
unipress at admu.edu.ph
Visit our website: www.ateneopress.org

"When all is said and done, we need this blessed thing, compassion--to hear
the rare birds singing"
                  -S. Dumdum Jr., The Book of Birds

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